Group Coaching

Group Coaching, also known as ‘Peer Group Coaching,’ is a type of coaching practice that encourages dialogue, discovery, and action within a given group. 

It is used to promote conversation and a learning space between the members of the group, while— the coach — oversees and mediates the interactions.

The aim of Group Coaching is to break down every member’s walls, in order to facilitate a space where knowledge and learning can be shared. 

In Group Coaching, the coach has to assume a more secondary role, so that the group members can interact without being micromanaged.  The coach’s job in group coaching is to facilitate an exploratory space where the members can open up, learn, grow and evolve together.

Group coaching is different from team coaching. In team coaching, you would typically deal with a group of team members, who work together within an organization.

In Group Coaching, on the other hand, members don’t necessarily have to be working together on a daily basis.

The key difference between team coaching and Group Coaching is that in the former, everyone is working to achieve the same goal. For example, the goal of a professional dance troupe might be to win an upcoming competition. 

In Group Coaching, members may not have the same exact goals but might have a common overarching goal. 

Benefits of Group Coaching

The client can benefit from:

  • Shared wisdom of the group
  • Working toward common goals
  • The positive effect of social facilitation
  • Increased awareness of psychodynamic processes within a group
  • Development of support and trust within the group
  • Improved conflict resolution
  • Heightened emotional intelligence
  • More affordable value

The organization benefits from:

  • Development of in-house coaching and leadership skills
  • Increased organizational and whole-system thinking
  • Creation of high-performing teams
  • Improved knowledge transfer
  • Increased commitment and accountability
  • Enhanced capacity to develop and improve the system, services, and processes
  • Better team functioning, and emotional intelligence
  • Sharing of knowledge within and among teams, and across levels and generations of employees
  • Fostering a culture of learning and a growth mindset
  • Encouraging collaboration and breaking down of silos


Group Coaching can be used in a variety of settings, which makes it a more viable option than team or individual coaching.

Here are a few places you can use it to solve problems, resolve conflicts, and optimize performance:

1. Corporations

Corporate organizations require people to work together for a smooth and frictionless journey.

Sometimes members of a team don’t get along or don’t know how to work together without stepping on each other’s toes.

In this scenario, Group Coaching can be utilized to enhance communication and establish a working relationship.

In a study done on 45 newly-graduated doctors that involved 6 different types of courses, it was found that organizational understanding improved when they were subjected to group coaching.

2. Academic Circles

Both students and teachers can benefit from the pros of Group Coaching.

This model is fairly popular in schools, colleges, and universities for imparting essential skills of working together in a group

3. Peer Groups 

Peer groups such as sports teams, recreational clubs in workspaces, schools, and colleges, members of religious groups, etc. can also be potential subjects of a Group Coaching session.

This is because each of them has their unique set of experiences, goals, issues, and conflicts.Corpor